
Australia
CXOAI Is Not the Solution to Better Customer Experiences in Australia … Yet
For all the interest in leveraging AI to enhance the customer experience, in Australia customers continue to prefer human-led interactions.
Matthew is a Sydney-based multi-disciplinary journalist that has covered IT for 15 years. In particular, he covers B2B IT and other channel topics in the APAC region. In addition to Channel Insider, Matthew’s work has been published on ARN, where he previously served as the editor, as well as CRN and AFR. On the side, Matthew is an award-winning arts and entertainment critic and author, and he also participates on the judging panel for the Australian IT Journalism Awards.
For all the interest in leveraging AI to enhance the customer experience, in Australia customers continue to prefer human-led interactions.
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